2010 Harvest: The Good, the Bad, and the Ugly

Ah, 2010 vintage. For me this has been the most unusual year to date since I started making wine in Napa in 1999.  The Summer was very cool and the grapes were weeks behind a normal ripening schedule.

Newbie "Merus" Vineyard

The good was that my new vineyard looked great this year.  This site, that I share with Merus, is textbook perfect in appearance. Here's a pic on harvest day:

The fruit had great flavor and crop level through the Summer and was lookig like it was going to quickly ripen to perfection.

Rain

Thats when the bad happened.  Rain.  Lots of rain.  I was out in the vineyard in a rainstorm tasting grapes and I was surprised on how good the fruit was tasting.  The only problem was that the rain leads to mildew and the vines could only handle a week or so after the last rain before the fruit had to come in.  I think the full potential of this new site probably was not achieved but still I'm tasting some really excellent (and really young) wine from it.



All went well in the winery this year, Jeff and the crew were excellent as usual.  I caught this shot of the last of the juice leaving the hopper on the way to the destemmer-crusher.  I'm hopefull for a happy ending to this year's vintage, only time will tell but so far so good...
 

Last drops of 2010

The Ugly, 90% of Midoriya was lost

Oh, I forgot about the ugly.  Poor Midoriya Hills Vineyard was devistated by the weather.  The cool summer followed by a couple of heat spikes just killed the fruit on the vine.  It shriveled up and died a premature death, well before it was ripe enough to harvest.  I did manage to salvage about 1000 pounds of fruit, and while it looked less that ideal the wine is tasting surprisingly good!

PRIME 2010 Chardonnay

Chard SS and oak barrels

The Berry Lane Chardonnay has officially finished fermentation and made the transition from grape juice to wine.  This is the view as you shine a flashlight into the barrel, the juice is bubbling indicating the release of carbon dioxide and the conversion of sugar to alcohol.

This last week each barrel tested at -1.7 Brix telling me that the fermentation is over (avoided the dreaded "stuck fermentation").  Today we will top up the barrels and send samples to the lab to find out the alcohol, acid levels, residual sugar etc.  Now I can go back to worrying about the Cabernet...

HydeAway Events in San Francisco

On September 16th we participated in a very cool event on the San Francisco waterfront. There was a collective of six small vintners, music by a talented trio, more food that people could consume and it was held in the historic Maritime Museum which has recently been renovated. It is called HydeAway and if this name doesn't sound familiar to you then you are not on our mailing list. The location will change to other areas of the San Francisco Maritime National Park (all near and on Hyde Street Pier). It is invitation only but we do send out an invite to our mailing list so make sure you are on it today! The next one is in November.

View of Alcatraz from the top deck of Balclutha

Gerard's Paella

Trio - but you could probably figure that one out on your own

2010 Harvest. What's that all about?

Winemaker update for y'all (just got back from Texas).  I think most of you may have heard but we have had about the coolest Summer on record in Napa.  That is until a massive heatwave at the end of August and then another one this last week.  Its kind of a catch 22 situation, if its too cool and foggy you have to pull leaves around the fruit to help it dry out and avoid molds.  Yet if you pull the leaves and then you get a ridiculous heat wave the fruit gets fried and can turn to raisins.

The "Merus" block has been saved from this predicament by Larry's quick action with the water valves.  Sadly, Midorya Hills fell victim to the heat spikes this year.  The good news is the damage to Midoriya seems to only be an issue with the quantity, not the quality of the fruit.  For some unknown reason the fruit that was exposed to the sun just decided to die off.  Hopefully what is left will have twice the flavor.  We will see.  The Berry Lane Chardonnay also shows the raisining effect with most of the fruit in good shape but some of the exposed berries turned scary black.

Our handy de-stemmer machine takes the grapes off the stems and leaves the raisins behind.  So, other than the lack of fruit we should be in excellent position for an amazing year when it comes to quality.

TED

Glass of Wine, Dinner and a Movie!

Prime Cabernet is being poured by the glass at Foreign Cinema in San Francisco. This is a very unique restaurant that plays movies on the back wall while you eat dinner. The food is excellent too (we have been there recently). Here is the movie line up.

The Young Up-Start!

Cheers to the winemaker, Ted! Erol Senel talks about our Cabernet and Chardonnay and we can't help but agree.

http://content.corkd.com/2010/09/14/napa-valley-ushers-out-the-tired-names-of-yesteryear-and-replaces-them-with-up-and-coming-superstars/

Wine labels: Paper vs Silk Screen

Monvera is company out of Ikeaville Emeryville, CA that produces some really cool "glass decor" as they call it.  They just started a beautiful bottle of the week series of videos and PRIME made it to episode #3!  Monvera is a great company with great people and we're excited that they picked our Midoriya Hills Cab for their video series.                                                                                                                                                                     

Obviously, since they are in the business of selling alternatives to paper labels they tend to have an anti-paper bias.  In the video you see our regular label as well as the screen print that Monvera did for us. Apparently more than 99% of wines in the market have paper labels so the screen print is somewhat unusual.
                                                                                                                                                                   It got me thinking, should PRIME go paperless?  I like the look on our "Reserve" wines but is it worth the extra $? Is there something to be said for the traditional appeal of paper? I'm not sure myself but we're always open to suggestions.  As in: comment please, what labels type do you like best traditional paper or fancy screen print?  Thanks!